The World Urban Campaign is a global coalition of public, private and civil society partners united by the common desire to promote sustainable urbanization policies, strategies and practices.

Launched in Rio de Janeiro at the fifth Session of the World Urban Forum in March 2010, the Campaign is coordinated by UN-HABITAT and governed by a Steering Committee of partners.

The Global Parliamentarians on Habitat (GPH) is a founding member of the World Urban Campaign and has a permanent seat in the Steering Committee of the Campaign.

The World Urban Campaign is a new tool of the international community which is aimed at ensuring that the world stays alert to the problems of rapid urbanization and all its ramifications, especially in the developing countries. It also seeks to inform the public about the positive role that cities can play in this process. Finally, the campaign is also intended to encourage partners to learn from one another and to create synergies in order to allow them to pursue their goal of promoting sustainable urban development more effectively.